TouchPoint has been designing and managing loyalty, rewards and local guest management solutions for the hospitality industry across Asia Pacific since 2003.
Headquartered in Hong Kong, TouchPoint leverages a healthy mix of best-in-class technology and talented people to help hoteliers achieve a stronger level of connection, ownership and influence over their valuable local guests.
TouchPoint apps are always on-brand and fully loaded with innovative features and convenience. Importantly, our apps will WOW your guests with fluid design and interactivity. Apps need to look amazing and be fun to use - that's why we sweat the small stuff!
Know every guests' personal preferences from favourite cuisine and beverage right through to lifestyle choices, ensuring relevant communications and engagement to better personalise the app experience.
Create time-sensitive special offers for specific venues and mealtimes, weekdays or weekends, to ensure your guests are active where and when you need them the most.
As each guests' lifecycle spend grows, they can unlock an exciting range of rewards and experiences tailored to their individual preferences.
Engage each guest segment with a relevant conversation around their level of activity and spend.
For example, inactive members require an entirely different engagement strategy to top spenders. TouchPoint apps make this process easy.
Guests can customise their special celebration dates in-app, allowing you to create personalised dining and room packages for each and every guest to celebrate at your hotel.
Never again miss a chance to create an amazing guest memory.
Guests can book direct from the app into the booking engine of your preferred table management system (TMS). We work with several leading TMS providers including Seven Rooms and Open Table.
Through a mix of outbound call centres, on-property ambassadors and other targeted initiatives, we work actively to deliver new guests to your App platform.
We provide a complete CRM service, helping you to stay connected with your guests with meaningful content relevant to their interests including special offers on important dates.
Retaining your top customers is critical, we ensure your best guests are rewarded with a choice of special offers and experiences activated as they pass spend thresholds over time.
The devil is always in the detail, and so we help with all facets of App content management including images, copy, menus, events and promotions - saving your team valuable time.
TouchPoint is privileged to be working with industry leading brands including:
12+ Year Partnership
St. Regis Singapore
15+ Year Partnership
Le Meridien Cyberport Hong Kong
12+ Year Partnership
Miramar Hotel & Investment Company
10+ Year Partnership
W Singapore - Sentosa Cove
TouchPoint systems are fully proprietary and designed and developed at our Hong Kong head office. Our technology partnerships give us direct access to the best engineers in the business, offering TouchPoint complete agility when customising solutions to each hotel's needs.
And we take privacy and data security compliance very seriously. Our back-end systems are benchmarked against ISO27001 recommendations and utilise the latest technology to ensure guest data is robustly secure at all times, in transit and at rest. We build and test our systems to the demands of the global security teams for our leading hotel partners.
Importantly, our powerful analytics engine integrates seamlessly with leading POS providers, including Shiji (Infrasys) and Oracle (Micros Simphony).
If you cannot measure it, you cannot manage it.
Each TouchPoint guest management app project is supported with a fully customised reporting suite covering all facets in exacting detail.
Complete Transparency.
Scrutinise membership dynamics, F&B, room and spa business, and understand the value of each and every guest over their lifecycle. Complete transparency across all digital offers in the market, redemptions and expiries.
Compliance is not an option.
TouchPoint's technology, systems and processes are highly secure and compliant, built and tested to the needs of the world's leading hotel brands.
The TouchPoint partnership team brings 30+ years of hands-on experience in the design and management of loyalty and reward initiatives for the world's leading hotel brands. And right behind them is an awesome team of project management, IT, design, sales and CRM support staff.
Asia Pacific Headquarters
Suite C1 Level 6
Lladro Centre
72 Hoi Yuen Road, Kwun Tong Hong Kong, SAR
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